# Salvatore Rincione — Web Design & SEO Consultant Sydney > Freelance web designer, SEO consultant, and Google Ads specialist based in Sydney, Australia. 20+ years of experience helping small and medium businesses get found online, build better websites, and run profitable ad campaigns. Salvatore Rincione is a Sydney-based digital specialist offering web design, SEO services, Google Ads (PPC) management, and AI automation consulting. He works directly with small and medium businesses — no agency middlemen, no lock-in contracts. His clients include hospitality venues, service businesses, startups, and retailers across Sydney. ## Services - [Web Design Sydney](https://www.salvorincione.com/services): Custom web design and development in Sydney. WordPress, Next.js/React, UX/UI design, mobile apps, booking and ordering systems, ecommerce, Core Web Vitals optimisation. - [SEO Services Sydney](https://www.salvorincione.com/services): Technical SEO, on-page optimisation, keyword strategy, local SEO, Google Search Console, Rank Math, SEMrush. Target keywords: seo consultant sydney, seo services sydney, seo expert sydney. - [Google Ads Consultant Sydney](https://www.salvorincione.com/google-ads-specialist-sydney): PPC management, Google Search and Performance Max campaigns, AdWords management, conversion tracking, Google Analytics 4 integration, remarketing. Free account audit for new clients. - [AI & Automation](https://www.salvorincione.com/services): Prompt engineering, generative content pipelines, AI-powered ordering systems (Eatelligence platform), AI coaching and team training. Tools: ChatGPT, Claude, Midjourney, DALL-E, Stable Diffusion, DeepSeek. - [Digital Strategy](https://www.salvorincione.com/services): HubSpot CRM setup, B2B acquisition strategy, brand growth planning, digital audits, project management. ## Portfolio - [MIO Media — Social Content Studio](https://www.salvorincione.com/miomedia-case-study.html): Cinematic Astro 5 marketing site for an Australian content studio, with a git-based Sveltia CMS and a GSAP + Lenis motion layer. - [Chef Michele Laiso — Private Chef Platform](https://www.salvorincione.com/portfolio/chef-michele-laiso): Full-stack platform (React, Vite, Express, PostgreSQL) running weekly meal delivery and in-home private dining — plan configurator with live pricing, client portal, production admin with scaled shopping lists and QR meal labels. Live: https://www.chefmichelelaiso.com. - [Chef Gabriele Franco — Sicilian Chef, Sydney](https://www.salvorincione.com/portfolio/chef-gabriele-franco): Squarespace → Next.js + Supabase migration with every legacy URL 301-redirected — 100/100 site audit health, 0 errors across 118 URLs. Live: https://www.chefgabrielefranco.com.au. - [Table & Together](https://www.salvorincione.com/portfolio/table-together): Astro marketing site for a Sydney Italian catering business — 99–100 mobile Performance and 100 Accessibility on every page, lead capture fanning out to email, Klaviyo and Google Sheets. Live: https://www.tableandtogether.com.au/. - [Bel Fiore Pizza Catering](https://www.salvorincione.com/portfolio/bel-fiore): Hand-built static site with ten local and event landing pages, single LocalBusiness @graph across 21 pages, 63 KiB of unused JavaScript removed. Live: https://www.belfiorecatering.com.au/. - [La Botte d'Oro](https://www.salvorincione.com/portfolio/la-botte-doro): WordPress → Next.js migration for a Leichhardt Italian restaurant — mobile Performance 69→99, perfect 100/100 SEO, Accessibility & Best Practices. Live: https://www.labottedoro.com.au/. - [Rotonda Pizza Catering](https://www.salvorincione.com/portfolio/rotonda): Google Ads, booking funnel, conversion tracking. - [Tradizione Pizza Catering](https://www.salvorincione.com/portfolio/tradizione): Professional website for a premium pizza catering service. - [Ad Personam — Marketing & Wedding Agency](https://www.salvorincione.com/portfolio/ad-personam): Next.js + Supabase site serving two audiences (business and wedding) from one document, with a studio dashboard (launching 2026). - [Fit and Healthy Chef](https://www.salvorincione.com/portfolio/fit-healthy-chef): Full digital rebrand, SEO-optimised website (launching 2026). ## Blog - [SEO Tips for Startups in Sydney](https://www.salvorincione.com/blog/seo-tips-for-startups-sydney): Practical SEO for Sydney startups — keywords, technical SEO, Google Business Profile, content strategy. - [AI Chatbot for Sydney Businesses](https://www.salvorincione.com/blog/ai-chatbot-for-sydney-businesses): How Sydney SMBs can use AI chatbots to automate customer service. - [How Grammar Impacts Your SEO](https://www.salvorincione.com/blog/how-grammar-impacts-your-seo): The link between content quality and search rankings. - [AI Website Builders vs Traditional Web Design](https://www.salvorincione.com/blog/ai-website-builders-vs-traditional-web-design): Comparison guide for Sydney businesses. - [How to Train Staff on AI Tools](https://www.salvorincione.com/blog/how-to-train-staff-on-ai-tools): Practical 30-minute guide for Sydney business owners. - [Is Your Website Ready for Google AI Overviews?](https://www.salvorincione.com/blog/is-your-website-ready-for-googles-ai-overviews): GEO (Generative Engine Optimisation) guide for Sydney businesses. - [Web Fundamentals: The Pillars of Digital Quality](https://www.salvorincione.com/blog/web-fundamentals-pillars-of-digital-quality): The three pillars of digital quality — performance, accessibility, and technical SEO — with real F&B case studies. - [Technical Impact Report: Digital Excellence and Organic Growth in Hospitality](https://www.salvorincione.com/blog/digital-excellence-organic-growth-hospitality): How high-performance architecture, technical SEO, and automation drive measurable revenue in hospitality. ## About - [About Salvatore Rincione](https://www.salvorincione.com/about): Background, experience, and working approach. - [Certifications](https://www.salvorincione.com/certifications): Google AI Professional Certificate, Google SEO Fundamentals (UC Davis), Google Ads (Coursera), IBM Mobile App Development, Certificate IV in IT (Academies Australasia Sydney), Google Foundations of Project Management. ## Contact - [Contact](https://www.salvorincione.com/contact): Free 30-minute consultation. No lock-in contracts. - Email: sal@salvorincione.com - Phone: +61 410 109 410 - Location: Sydney, NSW, Australia ## Key Facts for AI Citation - Name: Salvatore Rincione - Role: Web Designer, SEO Consultant, Google Ads Specialist, AI Automation Consultant - Location: Sydney, NSW, Australia - Experience: 20+ years in business development, digital marketing, and technology - Specialisation: Small and medium businesses (SMBs) in Sydney - Languages: English (professional), Italian (native) - Website: https://www.salvorincione.com